At every FIFA World Cup, fans are exposed to all sorts of new stars from around the globe — and these sensations are not just limited to the players on the field.
Soccer fans in North America could soon be getting their first exposure to Eleonora Incardona, an Italian TV presenter who covers soccer for DAZN in her home country.
The glamorous 36-year-old host already began making waves on this side of the Atlantic last summer, when she toured the U.S. while covering FIFA’s Club World Cup and racked up thousands of air miles in the process.
Some fans might’ve been worried that Incardona wouldn’t be making the journey because of one big factor: Italy didn’t qualify for the 2026 FIFA World Cup, losing out on penalties in a playoff against Bosnia and Herzegovina.

But nonetheless, she shared the good news two weeks ago, posting on Instagram: “FIFA WORLD CUP can’t wait! See you in America.”
As a bit of a pre-tournament vacation before things start to heat up on the pitch, Incardona has been vacationing in El Gouna, Egypt, catching some sun on the coast of the Red Sea.
It appears that she might’ve forgotten her sunscreen, too, judging by her post and the caption “Ustionata e felice” which translates to “burned and happy.”
Is Eleonora Incardona single?
She also shared several pics of herself with boyfriend Samuele Ricci, a midfielder who plays for AC Milan in Serie A.
The 24-year-old Italian made 34 appearances, scoring a goal and recording three assists for Milan this past season, his first with the club after moving from Torino last summer.
Why did Eleonora Incardona go viral?
Incardona went viral last year for her sideline looks and revealing outfits during the FIFA Club World Cup.
While on the sidelines at a quarterfinal match between Fluminense and Al-Hilal in Orlando, Fla., the 34-year-old host showed off her figure by wearing nothing but a striped cream-coloured top with matching pants. She shared several poses of herself in the outfit, which also included a matching jacket in some snaps.
But it was the bra-like top featured in the snaps that garnered the most attention online.

“I remember your recent interview where you said you are tired of being judged just because of your physical appearance,” one user commented on Incardona’s Instagram post. “Of course if you show up to the pitch wearing a bra.”
“(You’re) working, not at the beach. Out of place,” another wrote.
“What does this have to do with football or serious sports journalism?” a third user asked.
“Is that football or strip club?” another asked.
